Collaboration is working together to create something new in support of a shared vision. The key points are that it is not through individual effort, something new is created, and that the glue is the shared vision.
Coordination is sharing information and resources so that each party can accomplish their part in support of a mutual objective. It is about teamwork in implementation. Not creating something new.
Cooperation is important in networks where individuals exchange relevant information and resources in support of each other’s goals, rather than a shared goal. Something new may be achieved as a result, but it arises from the individual, not from a collective team effort.
All three of these are important. All three are aspects of teamwork. But they are not the same!
We can find examples of effective teamwork in all types of environments – sports, military, and even historically in politics (e.g. Abraham Lincoln’s cabinet). All high performance teams have common characteristics. But depending on their purpose and intent, they might rely more on coordination or cooperation than on collaboration.
When is Collaboration Important?
In a network environment, where there is not interdependence, collaboration is not essential to the creative process. Through cooperative sharing of information and resources, creativity emerges through individuals and is hopefully recognized and supported.
However in an interdependent organization, collaboration is the bedrock of creative solutions and innovation.
If Yahoo is to reinvent itself, collaboration will be essential.